Joy – Subba-Cultcha Review

A wonderful review of Joy:

Successful meeting of moody rock and dark-hued folk courtesy of Belgium’s Joy. 8/10

“One of the more unexpectedly pleasant surprises to have appeared in my reviews inbox of late is the eponymous debut album from Belgian three-piece Joy. Taking their inspiration from a biography of Jean Patou, a man who created the world’s most expensive perfume at the height of the Great Depression. The band are also named after said perfume.

Their music manages to sound somehow ancient and yet at the same time modern and powerful, a mixture of eerie olde folk and non formulaic indie played with the dynamics of an edgy alt-rock band. Anyone who’s read Rob Young’s Electric Eden book or is a fan of the musicians that the book documents will find much to like in the ambitious music that Joy create. With instrumentation limited to drums, guitar, cello and vocals, the songs are haunting and meditative, lent weight by the language used in the element-referencing lyrics. Words such as sea, storm, empires, graves, swords, revenge, chalk and coal abound giving the impression that the songs are part of some dark, arcane folk tradition and could have been around for centuries rather than mere months. Mid-album track “Sword” deserves a special mention for containing one of the most wonderful and satisfying guitar clangs ever committed to CD.”
– Duncan Fletcher, Subba-Cultcha

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